Changing social mores and the women's movement's championing of female sexuality, has brought into question the social role of women and clouded the conventional definitions of womanhood, particularly in the Western world. Marriage is no longer the only woman's career. Social allowances and increasing ease of entry into the paid workforce have made women more financially independent and less dependent on sexual barter for survival. At the same time, marriages are lasting shorter periods on average, raising emotional insecurity and doubts about the family, and personal fulfilment and appearance.