The social consequences of praise and blame: praising people excessively can lead them to act badly, while blame puts them on notice and reinforces good behaviour. And insofar as this effect is more likely to influence wealthy and powerful people – those who can, thanks to their resources and influence, do more – it magnifies the harm of their bad conduct.
If we want to foster a truly democratic society – a society in which we treat each other as equals – we must rein in such excessive praise and the perverse incentives that encourage it. We should aim for the opposite extreme, toward withholding praise and being more circumspect about the wealthy and powerful, to restore balance. As Justice Louis Brandeis, who witnessed our previous Gilded Age, might have said: ‘We may have democracy, or we may have praise showered on the heads of a few, but we can’t have both.’